Maximizing Your Business Potential


In today’s digital world, having a strong online presence is essential for any business, and propane companies are no exception. One powerful tool that can significantly enhance visibility and customer engagement is Google My Business (GMB). This free platform allows businesses to easily manage their online information and engage with customers across Google’s many services.… Continue reading Maximizing Your Business Potential

Shifting Patterns in Propane Demand


The propane market continues to evolve in ways that challenge traditional business models. Industry leaders are now referring to a noticeable “Lefty Shift” — a movement where weather patterns, customer consumption habits, and price dynamics are drifting away from the predictable norms many businesses once relied on. For propane marketers, understanding and adapting to this… Continue reading Shifting Patterns in Propane Demand

Who Is Your Ideal Propane Customer?


Every propane business serves many kinds of customers, from homeowners who rely on propane for heating to commercial accounts that use it to power their operations. However, not all customers have the same needs, habits, or expectations. Some are loyal and consistent, while others shop for the lowest price and switch suppliers frequently. Knowing the… Continue reading Who Is Your Ideal Propane Customer?

Managing Out-of-Gas Calls: Safety and Operational Best Practices


Out-of-gas incidents require immediate, careful handling. While some interruptions of service stem from simple supply issues, others can indicate leaks, appliance malfunctions, or unsafe system conditions. Timely and methodical responses will do much to protect customers, technicians, and company liability. They will also preserve customer confidence in your service reliability, a foundational component in any… Continue reading Managing Out-of-Gas Calls: Safety and Operational Best Practices

The Psychology of Pricing: How to Present Propane Prices More Effectively


When you run a propane company, how you present your prices can be just as important as the numbers themselves. It’s about what you charge and how people feel about what they’re paying. That’s where price presentation plays a significant role. How you display or explain your propane rates can shape whether customers see you… Continue reading The Psychology of Pricing: How to Present Propane Prices More Effectively

Tensions Abroad, Ripples at Home: How the Iran-Israel War Could Impact the Propane Industry


As the conflict between Iran and Israel escalates, industries across the globe are bracing for the ripple effects – energy markets most of all. While the United States does not import propane from either country, the war has already begun influencing the broader energy landscape. For propane businesses, retailers, and consumers, these geopolitical developments are… Continue reading Tensions Abroad, Ripples at Home: How the Iran-Israel War Could Impact the Propane Industry

Expanding Pricing Stability to Strengthen Your Business


Propane businesses operate in a market where price fluctuations create uncertainty for both companies and customers. Offering programs that lock in rates is one way to provide stability, but many retailers limit these options to a short seasonal period. Extending pricing stability throughout the year can offer significant benefits, helping businesses improve customer retention, manage… Continue reading Expanding Pricing Stability to Strengthen Your Business

Propane – From Words to Proof: Why Documentation Matters


In propane operations, verbal agreements often happen during quick phone calls or on-site visits. Long-time clients may confirm delivery schedules, pricing, tank swaps, or service expectations in passing. While these relationships are based on trust, they also introduce risks when the terms aren’t properly documented. In a regulated industry where compliance, liability, and customer satisfaction… Continue reading Propane – From Words to Proof: Why Documentation Matters

Personalizing Customer Service in a Digital Age


Providing propane involves more than just making deliveries; building strong customer relationships is an essential component of running a successful business. Many propane companies have served the same families and businesses for years, and personalizing that service helps build trust and loyalty. Customers still value personal connections even as technology improves and operations become more… Continue reading Personalizing Customer Service in a Digital Age

A Proactive Approach for Customer Safety and Satisfaction


In the propane industry, ensuring uninterrupted service is a top priority. However, severe weather events, equipment malfunctions, or supply chain disruptions can sometimes lead to service interruptions. When these situations arise, having a clear and effective plan in place is essential to maintaining safety, customer trust, and operational efficiency. Understanding the Risks of Service Interruptions… Continue reading A Proactive Approach for Customer Safety and Satisfaction