Reach 31,981 propane operators twice a week.
The lowest cost-per-impression in the propane newsletter category — and every tier includes a full sales funnel, not just an ad slot.
Advertisers running with us right now
Propane Quarterback Consulting
Lux Industries
Energy Tech Solutions LLC
Advantage Route System
Dependable Truck & Tank Limited
ROEDA
Propane and Oil Training
American Business Forms
ROUSH CleanTech
Jamerson-McLean Insurance
Every logo links to that advertiser's live profile — the same funnel you get.
Why Propane Insider wins on every axis
Direct comparison with the other active propane-industry newsletters.
- Audience
- 31,981
- Frequency
- 2× weekly
- Monthly impressions
- 56,000
- Starting rate
- $450 / mo
- Audience
- 9,000
- Frequency
- Weekly
- Monthly impressions
- 9,000
- Starting rate
- ~$1,400 / mo
- Audience
- ~14,000
- Frequency
- 2× weekly
- Monthly impressions
- ~28,000
- Starting rate
- ~$550 / mo
- Audience
- ~9,000
- Frequency
- Monthly
- Monthly impressions
- ~2,250
- Starting rate
- ~$465 / mo
- Audience
- ~10,000
- Frequency
- Weekly
- Monthly impressions
- ~11,600
- Starting rate
- ~$155 / mo
“Public” rows cite the publication's own published data; “est.” rows are industry estimates, rounded to avoid false precision. Re-verified and refreshed July 2026 — sourcing dossier on file for every figure above.
Convinced by the math? See the tiers and pick yours below.
See rates & tiers →See what your budget buys here vs. anywhere else
Pick a tier and a commitment length. We'll show you the same dollars spent on industry trade publications, conference booths, Google Ads, and outsourced agencies — side by side.
- Landing page + lead capture
- Logo in 8 newsletters/mo
- Directory listing
- Editorial mentions when relevant
Trade-pub ads and Google clicks don't come with landing pages, lead capture, retargeting, or editorial placement. We bundle all of it.
Estimated figures above are rounded to avoid false precision. Re-verified and refreshed July 2026.
Sponsorship tiers
Every tier builds on Classic Sponsor — a complete sales funnel with a landing page, directory listing, and newsletter placement. Higher tiers add done-for-you marketing execution using our internal propane-operator intelligence.
Done-For-You
We run your propane marketing end-to-end. Only 1 slot per month.
1 slot per month
- Everything in Market Leader
- 2 dedicated sends/month (our max capacity)
- Sales-triggered alerts on high-intent operators
- Monthly new video OR brochure content produced
- LinkedIn outreach on your behalf
- Dedicated account manager
- Monthly executive review with full deck
- Co-branded case studies on Propane Insider
Replaces a 2-3 person marketing team. Capped at 1 slot/month.
Market Leader
For serious category leaders — monthly dedicated sends + full content engine.
- Everything in Growth
- 12 monthly dedicated sends per year
- 1 original article per month written for them
- SEO keyword targeting on their landing page
- Retargeting pixel setup (FB + Google)
- Quarterly strategy call
Replaces a full-time marketing hire ($75K+/yr fully loaded).
Growth Marketing
For vendors with news to share — case studies, product launches, category plays.
- Everything in Classic
- 4 sponsored articles per year
- Monthly performance report PDF
- AI-generated social media content pack
- Priority article placement on relevant topics
- Advertiser Spotlight block in 1 newsletter/month
Replaces a $2K/mo marketing retainer + $500/mo social contractor.
Classic Sponsor
Everything a vendor needs to generate leads from propane operators.
- Custom landing page built + hosted
- Directory listing on Propane Insider
- Website link — live on your page
- Video + brochure link — added as soon as you send us the file or a hosted link
- Logo in every newsletter (8/month)
- Logo on Propane Insider website & homepage
- Editorial mentions when topically relevant
Retail equivalent: $2,100-3,750/mo of bundled services.
Annual prepay: save 2 months on any tier (pay 10, get 12).
Need more than monthly placement?
The Original 15 is a permanent partnership — one of fifteen seats, locked-for-life rate, no renewal negotiation. For vendors who want to own a category in propane B2B for the long run.
See the Original 15 program →Dedicated sends are capped at 2/month across all advertisers — a dedicated send is an entire newsletter for one advertiser, so we cap it to protect reader trust. Market Leader gets 1/month, Done-For-You gets 2 (which means only one Done-For-You customer can exist at a time — priced accordingly).
Who advertises with us
Propane Insider's audience is propane delivery companies. Our advertisers are the vendors that sell into them.
Sponsor questions we get a lot
Five questions that come up before every signup.
What if I want to cancel mid-month?+
Can I switch tiers later?+
How is "impression" defined and audited?+
Do you accept competitor advertisers in the same newsletter?+
What creative do I provide and what’s the lead time?+
Ready to get started?
The fastest way to become a Propane Insider sponsor is to email us — we'll respond within one business day with a media kit, next available slot, and a simple onboarding checklist.
Not ready to buy yet? Read the supplier overview →
Want a permanent partnership instead? See the Original 15 →
Propane Insider · Pottstown, PA